[Source. SoraNews24]
Ā Japanese manga āONE PIECEā at SoFi Stadium
ONE PIECE took over SoFi Stadium! The main characters were projected on the display. Also, there were towel giveaways and a Snapchat camera program with an AR āWantedā frame. It makes total sense for any movie IP to utilize SoFi Stadium, the iconic movie production hub in LA, as its marketing platform.
Ā Note Worthy: 50 Seasons of Jazz Basketball
The Jazz unveiled trailer for their 50th anniversary docuseries, coming in 2024. I know none of the Jazz, but this trailer made me want to keep my eyes on its release.
I especially loved The 80s trailer of the Note Worthy, where I got to know No.1 Jazz retired man Frank Layden. I hope to see more of him in their documentary.
Grown up as a radio kid, I was excited to learn that the Minnesota-based basketball teams Timberwolves and Lynx partnered with iHeartRadio to launch their own 24/7 radio station, providing fans with a different way to consume their content. On top of exclusive programs such as front office news, they may make their appearances across non-sports iHeart stations as well. For example, the station may curate a playerās favorite songs. Also, in 24/7 radio, ads can be longer than traditional 30- and 60- second spots, which enables different formats of ads.
Listen to the Timberwolves and Lynx
Listen to the Timberwolves and LynxLast season, the Rays offered $10 tickets to all home games and drew 27.7% more fans to Tropicana Field than the previous season. In the 2024 season, fans will still be able to get $10 tickets in the Party Deck above leftfield. Obviously, it is not the best seat, but at least it surely makes the ballpark much more accessible to local fans.
The Sacramento Kings revamped their team store with exclusive merchandise from popular brands including Lululemon, Nike, and New Era. It is often hard to find team apparel that I would wear on my normal days. I canāt tell how fashionable the Kingsā new apparel and accessories are, but the convergence of sports and fashion is always interesting to follow.
[Source. The Sacramento Bee]
Ā NBC Universal Virtual Production for 2024 Olympians
NBC Universal worked with ILM (Industrial Lights & Magic) to shoot olympians for future use during the 2024 Paris Games. They had five virtual scenes: a fashion show runway under the Eiffel Tower, the banks of the Seine River, rooftops, the streets, and a boat ride.
Ā Watch behind the scene HERE.
Ā Watch behind the scene HERE. This toy is for parents who would like to teach their kids how to watch football. Kids can learn the basic concepts of the football game through storytelling over eight sessions. It is easier to learn any sport by hands-on experience. I learned football by playing Madden with friends back in my college years, which was more than 10 years ago. Not surprisingly, I donāt remember any. Maybe I need one of Future Fans Football.
[Source. National Parenting Product Awards]
